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Monday, 15 March 2010

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Swarovski is the brand name for a range of precision-cut crystal glass and related luxury products produced by Swarovski AG of Wattens, Austria. The company was founded in 1895 by Armand Kosman and Franz Weis using Daniel Swarovski's expertise at glass-cutting and his family name. It was the 1892 invention and patenting of Swarovski's innovative electric glass-cutting machine which prompted the company to be created.
Swarovski is renowned worldwide for manufacturing crystal "products of precision" in many different forms, sizes, and shapes, paying close attention to detail, in an effort to present the best in the cutting, clarity, and brilliance of their crystal products.

SWAROVSKI PRODUCT LINES
Silver Crystal ~ Swarovski's major product line - 1987 to Present Note: some older pieces issued prior to 1987, with some of them dating back to the mid 70's, have no logo. Consists of:
- Animals,
- Candleholders,
- Christmas Ornaments (earlier ornaments were issued under the New Crystal Concepts, and Giftware Suite lines). D. Swarovski & Co. began issuing the Christmas Ornaments in 1995 when the Swan logo was applied.
- Clocks,
- Crystal City (Retired),
- Dealer Plaques & Paperweights (not sold to the public),
- Fruit and Botanical Items,
- Musical Instruments,
- Nativity Scene (Retired),
- Paperweights ~ in various sizes, shapes, & colors (most colors have been discontinued or retired, and were of European issue). Many of the older pieces are unmarked, with no logo and are not considered "Silver Crystal" issues. Some of them were issued under the New Crystal Concepts, Giftware Suite, and New Crystal Colors line.
- Picture Frames,
- Toys,
- Treasure Boxes (most are retired)
- Other various uncategorized designs.

Active-Crystals

In 2007 Swarovski formed a partnership with electronics giant Philips to produce the "Active-Crystals" consumer electronics range.This includes six USB MEMORY KEYS and four in-ear headphones , and in 2008 they included Bluetooth wireless earpieces for the brand, all with some form of Swarovski crystal on them as decoration.



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